Benchmark initiated coverage on Direct Digital Holdings with a new price target
$DRCT
Advertising
Consumer Discretionary
Benchmark initiated coverage of Direct Digital Holdings with a rating of Buy and set a new price target of $8.00
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| Date | Price Target | Rating | Analyst |
|---|---|---|---|
| 3/27/2024 | Outperform → Market Perform | Noble Capital Markets | |
| 3/9/2022 | $8.00 | Buy | Benchmark |
HOUSTON, June 4, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings," "DDH," or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced the appointment of Ohad Harlev to the Company's Board of Directors.Mr. Harlev brings extensive experience in executive leadership, business scaling and transformation, product development, and organic and inorganic growth strategies across diverse industries including satellite and telecommunications technology, space technology, and fintech. His background demonstrates a proven track
HOUSTON, May 11, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Orange 142, LLC ("Orange 142") and Colossus Media, LLC ("Colossus SSP"), today announced financial results for the first quarter ended March 31, 2026.Mark D. Walker, Chairman and Chief Executive Officer, commented, "We remain focused on organically growing our sales pipeline by enhancing how we reach and support customers across a broader set of go‑to‑market channels. Alongside product innovation initiatives such as Ignition+, our sales teams are seeing encouraging engagement thr
HOUSTON, May 7, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced that the Company will report financial results for the first quarter ended March 31, 2026 on Monday, May 11, 2026 before the U.S. stock market opens.Management will host a conference call and webcast on the same day at 11:00 AM ET to discuss the results. The live webcast and replay can be accessed at https://ir.directdigitalholdings.com/news-events/ir-calendar.About Direct Digital HoldingsDire
Noble Capital Markets downgraded Direct Digital Holdings from Outperform to Market Perform
Benchmark initiated coverage of Direct Digital Holdings with a rating of Buy and set a new price target of $8.00
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HOUSTON, June 4, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings," "DDH," or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced the appointment of Ohad Harlev to the Company's Board of Directors.Mr. Harlev brings extensive experience in executive leadership, business scaling and transformation, product development, and organic and inorganic growth strategies across diverse industries including satellite and telecommunications technology, space technology, and fintech. His background demonstrates a proven track
HOUSTON, June 10, 2024 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP"), Huddled Masses LLC ("Huddled Masses") and Orange 142 ("Orange 142"), today announced the appointment of BDO USA, P.C. ("BDO") as the Company's new independent registered public accounting firm, effective June 10, 2024. BDO, one of the world's top five accounting firms, delivers assurance, tax, and advisory services to clients throughout the U.S. and around the globe. The firm is home to over 12,000 professionals spread across 75 U.S. offic
Brings More than 20 Years of Deep Advertising Industry Insights and Expertise to the Company HOUSTON, Jan. 18, 2023 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP"), Huddled Masses LLC ("Huddled Masses") and Orange142, LLC ("Orange142"), today announced advertising industry pioneer Misty Locke is joining its Board of Directors. Locke, an award-winning marketer, brings more than 20 years of experience in digital, performance and brand marketing. Her appointment was effective January 16, 2023. Locke joins the Direc
HOUSTON, May 11, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Orange 142, LLC ("Orange 142") and Colossus Media, LLC ("Colossus SSP"), today announced financial results for the first quarter ended March 31, 2026.Mark D. Walker, Chairman and Chief Executive Officer, commented, "We remain focused on organically growing our sales pipeline by enhancing how we reach and support customers across a broader set of go‑to‑market channels. Alongside product innovation initiatives such as Ignition+, our sales teams are seeing encouraging engagement thr
HOUSTON, May 7, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced that the Company will report financial results for the first quarter ended March 31, 2026 on Monday, May 11, 2026 before the U.S. stock market opens.Management will host a conference call and webcast on the same day at 11:00 AM ET to discuss the results. The live webcast and replay can be accessed at https://ir.directdigitalholdings.com/news-events/ir-calendar.About Direct Digital HoldingsDire
HOUSTON, April 23, 2026 /PRNewswire/ -- Direct Digital Holdings, Inc. (NASDAQ:DRCT) ("Direct Digital Holdings" or the "Company"), a leading advertising and marketing technology platform operating through its companies Colossus Media, LLC ("Colossus SSP") and Orange 142, LLC ("Orange 142"), today announced a 4-to-1 reverse stock split of all classes of its common stock. The Company expects the Class A common stock to begin trading on a split-adjusted basis on The Nasdaq Stock Market as of the commencement of trading on April 27, 2026. The reverse stock split is intended to allow the Company to maintain compliance with Nasdaq's minimum bid price requirement of $1.00 per share.As previously ann