WPP plc, a creative transformation company, provides communications, experience, commerce, and technology services in North America, the United Kingdom, Western Continental Europe, the Asia Pacific, Latin America, Africa, the Middle East, and Central and Eastern Europe. The company operates through three segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. It engages in the planning and creation of marketing and branding campaigns; design and production of advertisements across all media; and provision of media buying services, including strategy and business development, media investment, data and technology, and content. The company also advises to clients who are seeking to communicate with a range of stakeholders from consumers to governments and the business and financial communities. WPP plc was founded in 1985 and is based in London, the United Kingdom.
IPO Year:
Exchange: NYSE
Website: wpp.com
| Date | Price Target | Rating | Analyst |
|---|---|---|---|
| 6/9/2026 | Buy | Berenberg | |
| 6/3/2026 | Sell | Goldman | |
| 5/28/2026 | Buy | Rothschild & Co Redburn | |
| 2/27/2026 | Underweight → Equal Weight | Barclays | |
| 1/12/2026 | Neutral | Citigroup | |
| 6/25/2025 | Equal Weight → Underweight | Barclays | |
| 3/26/2025 | Neutral | Goldman | |
| 2/28/2025 | Overweight → Equal Weight | Barclays | |
| 1/24/2025 | Hold → Buy | Kepler | |
| 1/11/2024 | Buy → Sell | UBS |
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4 - WPP plc (0000806968) (Issuer)
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4 - WPP plc (0000806968) (Issuer)
4 - WPP plc (0000806968) (Issuer)
4 - WPP plc (0000806968) (Issuer)
3 - WPP plc (0000806968) (Issuer)
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Multi-year agreement deepens WPP Enterprise Solutions' role as a specialist commerce and customer experience partner helping enterprise brands operationalize production-grade generative and agentic AI on AWS. WPP Enterprise Solutions, the global business transformation operating unit of WPP, today announced it has signed a multi-year Strategic Collaboration Agreement (SCA) with Amazon Web Services, Inc. (AWS). The agreement accelerates how enterprise brands close the gap between AI experimentation and scaled business impact across commerce, customer experience, and marketing operations. The prevalence of AI in everyday life has made instant, intelligent, personalized experiences the bas
PHILADELPHIA, June 15, 2026 (GLOBE NEWSWIRE) -- CMI Media Group, WPP's specialty healthcare agency (NYSE:WPP) and Compas, global leaders in healthcare media and technology, today announced a groundbreaking expansion plan. At the core of this transformation is a pioneering vision of growth powered by the convergence of big data and artificial intelligence (AI), as well as expansion into major growth areas within life sciences. This blueprint expands the organization's current focus on DTC and HCP media to include newly launched medical affairs, consultancy and data/technology business units. The expansions and elevations will include: Justin Freid stepping into the role of Group President
PHILADELPHIA, June 09, 2026 (GLOBE NEWSWIRE) -- Strategic media healthcare agency CMI Media Group, a WPP company (NYSE:WPP), announced today it has appointed industry veterans Michele Sirkin and Selamawit Gilagaber to their executive team, effective immediately. Both Sirkin and Gilagaber are returning to the agency during a period of rapid growth, reinforcing the agency's commitment to attracting and retaining top-tier talent to drive client success. Their extensive experience in DTC and HCP life sciences marketing further cements CMI Media Group's leadership in delivering audiences to the world's most important and impactful clients. Sirkin will be returning from Omnicom's Initiative as
NEW YORK, April 7, 2026 /PRNewswire/ -- Fair Play (fairplay-ai.com.br) is the world's first platform powered by artificial intelligence, created to help identify and refer possible cases of online racism. Developed by Ogilvy, in partnership with the Public Prosecutor's Office of the Federal District and Territories (MPDFT), the project was born as an innovative response to an urgent and growing crisis: the spread of hate speech and racist manifestations in digital environments. Studies point to a significant increase in cases of racial hate speech on the internet. In sports, incidents of racism have also been multiplying, both in competitions and on the social networks associated with them.
bet365 debuts new, inaugural campaign with VML for the most passionate sports fans who like to celebrate the wins bet365, a global leader in online sports betting, today announced the launch of its new North American brand campaign, "Winning is Everything." The work, created in partnership by bet365's new U.S. and Canada agency of record, VML, introduces a refreshed creative direction, visual identity and tagline aimed at the passionate and knowledgeable sports and casino fans. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260313126867/en/ This brand evolution marks a significant milestone for bet365, following the establishm
Strategic partnership introduces a WPP Brand Sports Momentum Score tool to guide investment in sports with greater precision and measurable impact. Genius Sports Limited ("Genius Sports") (NYSE:GENI) today announced a partnership with WPP Media (NYSE:WPP) to help brands invest in sports with greater precision, leveraging Genius Sports' Fan Graph and FANHub to deliver end-to-end intelligence across media planning, activation, and measurement. The partnership results in the creation of the WPP Brand Sports Momentum Score, a new intelligence tool that identifies the right sports, audiences, and moments to invest in to drive year-round engagement and ROI. The WPP Brand Sports Momentum Sco
NEW YORK, Jan. 28, 2026 /PRNewswire/ -- As 2026 unfolds amidst global challenges, VML's 12th annual Future 100 report introduces an emerging cultural ethos: dystoptimism. A concept coined in its report, "dystoptimism" captures a collective mood that acknowledges darkness without surrendering to it and finding possibility in renewal. The Future 100: 2026 report is based on a global survey across 16 markets and identifies 100 trends shaping global business and culture in the year ahead. It reveals that people are not merely coping with disruption, they are embracing it as a catalyst for fundamental changes in how they live, spend and connect. "Dystoptimism highlights that as old systems crum
Analysis reveals companies with the strongest reputations earned a nearly five percent ‘Reputation Return' in shareholder value Study also warns that a company's treatment of its employees in the age of AI is identified as a significant threat — and opportunity — to its financial value Corporate reputation now has measurable value: companies with strong reputations can realize as much as 4.78% in additional unexpected annual shareholder returns, creating a global "Reputation Economy" worth an estimated $7.07 trillion, according to a landmark new study from Burson. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260113192212/e
New PSAs for Skills-First Hiring campaign highlight the competitive advantage of hiring STARs - workers Skilled Through Alternative Routes NEW YORK, Nov. 5, 2025 /PRNewswire/ -- Building on the measurable success of the first "Tear the Paper Ceiling" launch in 2022, the Ad Council and Opportunity@Work today unveiled new public service advertisements (PSAs), titled "Story Unfold," encouraging employers to embrace skills-first hiring practices and access overlooked talent. Research from LinkedIn shows that hiring managers who start with skills are 60% more likely to find a suc
RESTON, Va., Oct. 17, 2025 /PRNewswire/ -- Leidos (NYSE:LDOS) a national security leader, and VML (NYSE:WPP), a global communications company, have created Imperium, a new artificial intelligence (AI)-powered technology platform designed to enhance U.S. capabilities to conduct information operations. Imperium enables information dominance through advanced planning, implementation, analysis and assessment tools, in alignment with compliance frameworks and ethical standards. The platform can automatically recognize shifting narratives, emerging threats and opportunities for proa
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Berenberg initiated coverage of WPP plc with a rating of Buy
Goldman initiated coverage of WPP plc with a rating of Sell
Rothschild & Co Redburn initiated coverage of WPP plc with a rating of Buy
Barclays upgraded WPP plc from Underweight to Equal Weight
Citigroup initiated coverage of WPP plc with a rating of Neutral
Barclays downgraded WPP plc from Equal Weight to Underweight
Goldman resumed coverage of WPP plc with a rating of Neutral
Barclays downgraded WPP plc from Overweight to Equal Weight
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LONDON, Sept. 17, 2025 (GLOBE NEWSWIRE) -- CMI Media Group, the industry's leading media agency dedicated to healthcare, today announced a significant acceleration of its global expansion strategy with the opening of a new office in Paris, France, and the appointment of Aurélie Rizzo as Director, Global. This strategic move further solidifies CMI Media Group's commitment to providing unparalleled global reach and localized expertise, driving superior business results for pharmaceutical and life sciences clients across Europe and beyond. Since launching its first OUS office in London in 2023, CMI Media Group has swiftly expanded its international footprint, now servicing clients in over 10
PHILADELPHIA, June 24, 2025 (GLOBE NEWSWIRE) -- Strategic media healthcare agency CMI Media Group, a WPP company (NYSE:WPP), announced it has appointed Andy Shaughnessy as SVP, Data Analytics on the agency's Customer Insights & Analytics team, responsible for leading and growing a talented team of data management experts, along with driving the agency's vision to provide actionable analytics to clients across multiple online and offline channels. With 15 years of proven pharma analytics experience, including omnichannel strategy and advanced/digital analytics, Andy brings a diverse range of skills to this role ensuring efficiency, speed, and value to the development of new data deliverab
Listen to the "Louder Than Cancer" playlist featuring commentary from artists like Melissa Etheridge, Imagine Dragons, H.E.R., and Blake Shelton exclusively on Amazon Music here Amazon Music and WPP (NYSE:WPP) today unveil "Louder Than Cancer," a groundbreaking initiative uniting top global artists to harness the power of music in recognition of World Cancer Day with creative leadership from WPP's Grey Health, talent marketing agency FIMI Group, and the Amazon Ads Brand Innovation Lab. The campaign builds upon the impactful "The Most Beautiful Sound," campaign, which captured the sound of cancer cells being destroyed for the first time ever, offering an inspiring symbol of hope and progre
Sequential improvement in LFL growth in Q2. Strong progress against January 2024 strategic objectives and significant value unlocked from sale of majority stake in FGS Global. Full year LFL guidance now -1% to 0% reflecting macro pressures and weakness in China WPP (NYSE:WPP) today reported its 2024 Interim Results. Key figures (£m) H1 2024 +/(-) % reported1 +/(-) % LFL2 H1 2023 Revenue 7,227 0.1 2.6 7,221 Revenue less pass-through costs 5,599 (3.6) (1.0) 5,811 Reported:
WPP (NYSE:WPP) today announces the appointment of Philip Jansen to its Board as a Non-Executive Director and Chair-designate. He will join the Board on 16 September 2024 and will succeed Roberto Quarta as Non-Executive Chair of WPP from 1 January 2025. Philip was Chief Executive of BT Group from 2019 to February 2024. Before that he was CEO of Worldpay, the technology-led global payments services group. Previous roles include CEO and then Chairman of Brakes Group, and a variety of senior positions in Sodexo Group. Philip began his career at Procter & Gamble, going on to hold marketing director roles at Dunlop Slazenger and Telewest before moving into general management first at Telewest a
Third quarter performance impacted by the continuation of second quarter trends. Launching the world's largest creative agency, VML, to enhance our offer to clients and simplify WPP. Now expect 2023 LFL growth of around 0.5-1.0% with margin of 14.8-15.0% at 2022 rates. WPP (NYSE:WPP) today reported its 2023 Third Quarter Trading Update. £m % reported1 % LFL2 Third Quarter Revenue 3,508 (1.8) 2.3 Revenue less pass-through costs 2,837 (5.0) (0.6) Year to date
Creative Entrepreneur and Growth Strategist appointed UK Leader for Grey Group LONDON, Sept. 27, 2023 /PRNewswire/ -- Grey London has appointed Conrad Persons as its new President. Conrad will report to Grey Global CEO, Laura Maness. Laura Maness said: "Conrad is an entrepreneurial, thoughtful, collaborative, compassionate leader and true team builder with an extraordinary ability to leverage the power of creativity to unlock new sources of growth. Whether it's strategically identifying new audiences, creating new products and brand experiences, or designing business models th
Resilient performance with second quarter impacted by lower revenues in the US from technology clients and delays in spend on technology projects. Now expect 2023 LFL growth of 1.5-3.0%. Margin guidance remains at around 15% at 2022 rates WPP (NYSE:WPP) today reported its 2023 Interim Results. Key figures £m H1 2023 +/(-) % reported1 +/(-) % LFL2 H1 2022 Revenue 7,221 6.9 3.5 6,755 Revenue less pass-through costs 5,811 5.5 2.0 5,509 Reported: Operating profit 306 (43.2) - 539
Positive start to the year; reaffirmed guidance for 3-5% LFL growth in 2023 with an operating margin of around 15% WPP (NYSE:WPP) today reported its 2023 First Quarter Trading Update. £ million % reported1 % LFL2 First Quarter Revenue 3,460 11.9 4.9 Revenue less pass-through costs 2,829 9.9 2.9 Q1 revenue +11.9%; LFL revenue +4.9% Q1 LFL revenue less pass-through costs +2.9%, demonstrating continued momentum $1.5 billion net new business won, including from Adobe, Ford, Maruti Suzuki, Mondelēz and Swissport WPP topped all th
AUSTIN, Texas, April 19, 2023 (GLOBE NEWSWIRE) -- Mondee Holdings Inc. (NASDAQ:MOND) ("Mondee" or the "Company"), a technology-driven, next-generation marketplace in a $1 trillion segment of the travel market, today announced the appointment of Jesus Portillo as its new Chief Financial Officer ("CFO") based in the company's Austin, Texas headquarters effective immediately. Mr. Portillo brings more than 20 years of distinguished global experience, having served as a CFO for both private and public organizations. He held senior finance roles within WPP PLC (NYSE:WPP), a company with over $14 billion of annual revenue, for 18 years, including CFO of multiple subsidiaries across the United St
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Analysis reveals companies with the strongest reputations earned a nearly five percent ‘Reputation Return' in shareholder value Study also warns that a company's treatment of its employees in the age of AI is identified as a significant threat — and opportunity — to its financial value Corporate reputation now has measurable value: companies with strong reputations can realize as much as 4.78% in additional unexpected annual shareholder returns, creating a global "Reputation Economy" worth an estimated $7.07 trillion, according to a landmark new study from Burson. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260113192212/e
Strategic progress driving stronger margin and improved cash conversion, despite top line pressures WPP (NYSE:WPP) today reported its 2024 Preliminary Results. Key figures (£m) 2024 +/(-) % reported1 +/(-) % LFL2 2023 Revenue 14,741 (0.7) 2.3 14,845 Revenue less pass-through costs 11,359 (4.2) (1.0) 11,860 Reported: Operating profit 1,325 149.5 531 Operating profit margin3 9.0% 3.6% Profit before ta
Innovating to Lead WPP (NYSE:WPP) is today announcing the next phase of its strategy to capture the opportunities offered by AI, maximise the potential of creative transformation and deliver faster growth, higher margins and improved cash generation. Four strategic pillars support these goals: 1. Lead through AI, data and technology Capitalise on WPP's lead in artificial intelligence built on: the acquisition of Satalia in 2021; organic investment in AI, client technology and data; and deep partnerships with Adobe, Google, IBM, Microsoft, Nvidia and OpenAI Drive improved returns to clients through a set of AI-enabled services and tools, delivered by WPP Open, our common technolo
Following the launch of the survey's first theme, 'My Global Citizenship,' ASDA'A BCW unveils findings under two new themes, 'My Politics' and 'My Livelihood' Findings highlight stark divide in the perceptions of youth in the GCC states compared with their counterparts in North Africa and Levant Two-thirds of Arab youth in North Africa and Levant say their voice does not matter to their country's leadership, a significant drop from 2022Rising cost of living and unemployment continue to be the biggest concerns for Arab youthDUBAI, UAE, July 18, 2023 /PRNewswire/ -- Nearly two-thirds of Arab youth outside the Gulf Cooperation Council (GCC) countries lack confidence in their government's abilit
WPP (NYSE:WPP) today announces the acquisition of amp, one of the world's leading sonic branding companies. amp's expertise will strengthen WPP's offer in experiential branding and its ability to create high-quality, differentiated, and ownable sound experiences for clients. The acquisition comes as sound continues to grow as a vital branding element, with 75% of GenZ consumers saying that music helps them to feel more connected to brands1. amp will join WPP brand and design consultancy, Landor & Fitch, adding to the agency's expertise in delivering immersive brand identities that transform customer and employee experiences and set brands apart in a competitive marketplace. Founded in
WPP (NYSE:WPP) today announced the acquisition of Obviously, a technology-led social influencer marketing agency based in New York, with operations in San Francisco and Paris. Founded by Mae Karwowski and Maxime Domain in 2014, Obviously's proprietary next-generation tech platform increases campaign efficiency and enables the company to service large-scale complex campaigns for enterprise clients, including Google, Ford, Ulta Beauty and Amazon. Obviously offers a full stack of end-to-end services, including marketing strategy, influencer identification, content creation, campaign management, and robust reporting and analysis. Its team of nearly 100 people will join VMLY&R's network, accele
WPP (NYSE:WPP) today announces the acquisition of Goat, one of the world's leading influencer marketing agencies. Goat specialises in data-led end-to-end influencer marketing campaigns grounded in performance and measurement and was founded by Arron Shepherd, Nick Cooke, and Harry Hugo in 2015. Goat drives authentic brand engagement while integrating targeted paid media to reach the right audience and achieve industry-leading results. The company's 150+ staff across three global offices have helped to grow some of the biggest brands in the world, including Dell, Beiersdorf, Meta, Tesco, Uber, EA, Natura and Augustinus Bader, delivering best-in-class social and influencer campaigns. Since i
Frankfurt-based 3K will join WPP's Hill+Knowlton Strategies, advancing the company's growth in the global healthcare sector WPP (NYSE:WPP) announces today that it has acquired 3K Agentur für Kommunikation (3K), one of the leading healthcare specialist PR agencies in Germany. 3K will become part of the Hill+Knowlton Strategies (H+K) global network, strengthening its healthcare presence in Europe and expanding its operations in Germany. Founded 25 years ago, 3K is known for its expertise in healthcare, biopharmaceuticals, and related sciences, working with some of the world's most notable global pharmaceutical companies, consumer health brands, and local biotech start-ups. The addition of
Strong performance driven by growth across all key WPP agencies. Headline fully diluted EPS growth of over 25%. Expect LFL top-line growth of 3-5% and further progress on operating margin to around 15% in 2023 WPP (NYSE:WPP) today reported its 2022 Preliminary Results. Key figures £ million 2022 +/(-)% = reported1 +/(-)% LFL2 2021 Revenue 14,429 12.7 6.7 12,801 Revenue less pass-through costs 11,799 13.5 6.9 10,397 Reported: Operating profit 1,358 10.5 - 1,229 Profit before tax 1,160 22.0 - 951 Diluted EPS (p) 61.2
WPP (NYSE:WPP) today announces the acquisition of Fēnom Digital, one of the fastest growing digital transformation agencies in North America. Founded by Dylan Runne three years ago in New York, Fēnom Digital specializes in delivering enterprise commerce, order management systems, supply chain, marketing, and customer experience solutions to retailers and brands across North America. The company calls upon over 190 highly skilled technologists to deliver solutions that drive more than $5 billion of digital sales for clients annually, including Basset Furniture, Casper, Crocs, David Yurman, GNC, PacSun and Snipes. In 2022, Fēnom Digital achieved Salesforce Crest Partner status and won Sales
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