It's a (Hertz) Jeep® 4x4 Thing: Hertz Adds 2025 Jeep Wrangler to its Newest Fleet Yet
From giving a friendly Jeep® wave to showing kindness with rubber ducks, Hertz has everything drivers need to join the Jeep community and explore the open road like a Jeep 4x4 owner this summer
ESTERO, Fla., May 14, 2025 /PRNewswire/ -- Hertz, one of the world's largest car rental companies, is teaming up with the iconic Jeep® brand to add a dedicated collection of Jeep Wrangler 4xe vehicles to its newest fleet yet. Just in time to open the roof top and enjoy open-air freedom, the Wrangler 4xe (America's No. 1 selling plug-in hybrid) will be available for rent starting this month in major cities across the country. Plus, Hertz is giving customers a fun look under the hood at the unique Jeep driver culture (like what is up with the ducks?), surprise offers and more. Drivers can reserve their Jeep Wrangler 4xe this summer at Hertz.com.
"We are thrilled to add the Jeep Wrangler 4xe to our expansive lineup of new cars, trucks and SUVs for rent at Hertz and give customers a taste of what's it like to be a Wrangler owner," said Henry Kuykendall, Hertz Executive Vice President of North American Operations. "The Jeep Wrangler is iconic and always in high demand for the summer. With the perfect blend of ruggedness and the latest tech features, the 4xe models are sure to delight those who are seeking ultimate freedom and adventure in their travels."
It's a (Hertz) Jeep® Thing…
Hertz is also giving Wrangler 4xe drivers the opportunity to learn about and participate in the Jeep brand's unique culture:
- The Jeep® Wave: A friendly gesture for Jeep Wrangler drivers to acknowledge each other on the road.
- Jeep Ducking: A tradition where Jeep Wrangler owners place a rubber duck on another drivers' Wrangler as a sign of appreciation for their ride and to spread joy.
- Duck Duck Jeep® (Hertz Version): Hertz lucky duckies (a.k.a. Hertz renters) who find an exclusive Hertz-Jeep rubber duck in their Jeep Wrangler rental can unlock even more discounts and free upgrades for future Hertz rentals.
"The Jeep Wrangler is made for summer. The first hint of warm weather and sunshine means opening up or removing the top for owners to enjoy the open-air freedom the Wrangler offers," said Lucy McLellan, Head of North America Marketing Office. "Our partnership with Hertz gives drivers who haven't yet experienced the perks that come with Wrangler-ownership the opportunity to see for themselves firsthand the joys of driving on the open road during their summer travels, receiving a 'Jeep Wave," getting 'ducked' and taking part in a community-culture that brings smiles to owners and passers-by around every corner."
Added McLellan, "This partnership also gives drivers considering purchasing the Jeep Wrangler 4xe, the chance to experience America's No. 1 selling plug-in hybrid for themselves."
Hertz Summer Travel Tips
To make your Jeep Wrangler experience and all your car rentals as smooth and enjoyable as possible this summer, Hertz recommends:
- Reserving your rental car as early as possible to get the best available rates on Hertz's newest selection of vehicles, including the latest SUVs, which are the most in-demand car class this summer.
- Signing up for Hertz Gold Plus Rewards free for a fast, easy and rewarding rental experience. Enjoy new exclusive, member-only rates when you book on Hertz.com or the Hertz app, plus skip the counter at select locations, earn points redeemable towards free rental days and more.
- Need some destination inspiration? This summer, Hertz is seeing the highest demand for advance bookings in Boston, Chicago, Denver, Honolulu, Las Vegas, Los Angeles, Miami, Orlando, San Francisco and Seattle – where many Jeep rentals will be available and great starting points for any road trip.
Hertz
Hertz Global Holdings Inc. is one of the world's leading car rental and mobility solutions providers. Its subsidiaries and licensees operate the Hertz, Dollar, Thrifty and Firefly vehicle rental brands with more than 11,000 rental locations in 160 countries around the globe, as well as the Hertz Car Sales brand, which offers a range of quality, competitively priced used cars for sale online and at locations across the US, and the Hertz 24/7 car sharing business in Europe. For more information about Hertz, visit www.hertz.com.
Jeep Brand
For more than 80 years, Jeep has been the global leader in SUVs, delivering legendary off-road capability, advanced technology and exceptional versatility for those who seek adventure. With a commitment to innovation, the Jeep brand offers a diverse lineup of vehicles powered by internal combustion engines, hybrid technology and all-electric drivetrains. Built on a heritage of freedom, adventure, authenticity and passion, Jeep continues to set the standard for rugged yet refined vehicles designed to conquer it all.
Follow Jeep and company news and video on:
Company blog: http://blog.stellantisnorthamerica.com
Media website: http://media.stellantisnorthamerica.com
Jeep brand: www.jeep.com
Facebook: www.facebook.com/jeep
Instagram: www.instagram.com/jeep
Twitter: www.twitter.com/jeep
LinkedIn: www.linkedin.com/company/jeep
YouTube: www.youtube.com/thejeepchannel or https://www.youtube.com/StellantisNA
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SOURCE Hertz Global Holdings, Inc.