Chief Operating Officer Burth Jonathan exercised 20,000 shares at a strike of $10.18 and sold $1,400,000 worth of shares (20,000 units at $70.00) as part of a pre-agreed trading plan (SEC Form 4)
$COCO
Beverages (Production/Distribution)
Consumer Staples
| FORM 4 | UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940 |
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| Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b). | |||||||||||||||||
| Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10. | ||||||||||||||||
1. Name and Address of Reporting Person*
(Street)
(Country) | 2. Issuer Name and Ticker or Trading Symbol
Vita Coco Company, Inc. [ COCO ] | 5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
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| 2a. Foreign Trading Symbol
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| 3. Date of Earliest Transaction
(Month/Day/Year) 05/08/2026 | 6. Individual or Joint/Group Filing (Check Applicable Line)
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| 4. If Amendment, Date of Original Filed
(Month/Day/Year) |
| Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned | ||||||||||
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| 1. Title of Security (Instr. 3) | 2. Transaction Date (Month/Day/Year) | 2A. Deemed Execution Date, if any (Month/Day/Year) | 3. Transaction Code (Instr. 8) | 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) | 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) | 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) | 7. Nature of Indirect Beneficial Ownership (Instr. 4) | |||
| Code | V | Amount | (A) or (D) | Price | ||||||
| Common Stock | 05/08/2026 | M | 20,000 | A | $10.178 | 77,910 | D | |||
| Common Stock | 05/08/2026 | S(1) | 20,000 | D | $70 | 57,910 | D | |||
| Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities) | |||||||||||||||
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| 1. Title of Derivative Security (Instr. 3) | 2. Conversion or Exercise Price of Derivative Security | 3. Transaction Date (Month/Day/Year) | 3A. Deemed Execution Date, if any (Month/Day/Year) | 4. Transaction Code (Instr. 8) | 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) | 6. Date Exercisable and Expiration Date (Month/Day/Year) | 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) | 8. Price of Derivative Security (Instr. 5) | 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) | 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) | 11. Nature of Indirect Beneficial Ownership (Instr. 4) | ||||
| Code | V | (A) | (D) | Date Exercisable | Expiration Date | Title | Amount or Number of Shares | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $10.178 | 05/08/2026 | M | 20,000 | (2) | 02/10/2030 | Common Stock | 20,000 | $0 | 53,575 | D | ||||
| Non-Qualified Stock Option (Right to Buy) | $10.178 | (3) | 02/10/2030 | Common Stock | 40,950 | 40,950 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $10.178 | (2) | 01/11/2031 | Common Stock | 34,125 | 34,125 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $15 | (4) | 10/21/2031 | Common Stock | 58,043 | 58,043 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $15.36 | (5) | 08/15/2032 | Common Stock | 42,980 | 42,980 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $16.91 | (6) | 03/10/2033 | Common Stock | 14,025 | 14,025 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $16.91 | (7) | 03/10/2033 | Common Stock | 14,205 | 14,205 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $26.18 | (8) | 03/04/2034 | Common Stock | 8,746 | 8,746 | D | ||||||||
| Non-Qualified Stock Option (Right to Buy) | $33.36 | (9) | 03/04/2035 | Common Stock | 13,218 | 13,218 | D | ||||||||
| Explanation of Responses: |
| 1. The sales of shares of common stock reported were effected pursuant to a Rule 10b5-1 trading plan. |
| 2. The stock option is fully vested and currently exercisable. |
| 3. The stock option is eligible to vest in four tranches if certain performance conditions for each tranche of the option are met by the target date for the applicable performance condition(s) and expire relative to each tranche if the performance conditions for such tranche are not met by the final target date. The performance conditions were partially met and as a result, the first tranche of the option were timely satisfied, resulting in vesting of the option as to 18,200 shares on February 6, 2024. The performance conditions applicable to the fourth tranche of the option were timely satisfied, resulting in vesting of the option as to 22,750 shares on February 20, 2026. |
| 4. The stock option vests in four equal annual installments beginning on November 27, 2022. |
| 5. The stock option vests in three equal annual installments beginning on August 15, 2025. |
| 6. The stock option is eligible to vest if certain performance conditions are met by the target date for the applicable performance condition(s) and expire if the performance conditions are not met by the final target date. The performance conditions applicable were timely satisfied, resulting in vesting of the option as to 14,025 shares on February 20, 2026. |
| 7. The stock option vests in four equal annual installments beginning on March 10, 2024. |
| 8. The stock option vests in four equal annual installments beginning on March 4, 2025. |
| 9. The Reporting Person was granted stock options that will vest in four annual equal installments on each anniversary of the grant date provided that the Reporting Person remains in continuous service on each vesting date. |
| /s/ Alison Klein, attorney-in-fact for Jonathan Burth | 05/11/2026 | |
| ** Signature of Reporting Person | Date | |
| Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly. | ||
| * If the form is filed by more than one reporting person, see Instruction 4 (b)(v). | ||
| ** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a). | ||
| Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure. | ||
| Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number. | ||
| * Form 4: SEC 1474 (03-26) | ||