• Live Feeds
    • Press Releases
    • Insider Trading
    • FDA Approvals
    • Analyst Ratings
    • Insider Trading
    • SEC filings
    • Market insights
  • Analyst Ratings
  • Alerts
  • Subscriptions
  • Settings
  • RSS Feeds
Quantisnow Logo
  • Live Feeds
    • Press Releases
    • Insider Trading
    • FDA Approvals
    • Analyst Ratings
    • Insider Trading
    • SEC filings
    • Market insights
  • Analyst Ratings
  • Alerts
  • Subscriptions
  • Settings
  • RSS Feeds
PublishGo to App
    Quantisnow Logo

    © 2026 quantisnow.com
    Democratizing insights since 2022

    Services
    Live news feedsRSS FeedsAlertsPublish with Us
    Company
    AboutQuantisnow PlusContactJobsAI superconnector for talent & startupsNEWLLM Arena
    Legal
    Terms of usePrivacy policyCookie policy

    Amendment: Chief Supply Chain Officer Holland Joseph Michael bought $99,872 worth of shares (12,484 units at $8.00), increasing direct ownership by 49% to 38,150 units (SEC Form 4)

    5/21/26 4:55:03 PM ET
    $VITL
    Packaged Foods
    Consumer Staples
    Get the next $VITL alert in real time by email
    SEC FORM 4/ASEC Form 4
    FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
    Washington, D.C. 20549

    STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

    Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
    or Section 30(h) of the Investment Company Act of 1940
    OMB APPROVAL
    OMB Number:3235-0287
    Estimated average burden
    hours per response:0.5
      
    Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
      
    Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
    1. Name and Address of Reporting Person*
    Holland Joseph Michael

    (Last)(First)(Middle)
    C/O VITAL FARMS, INC.
    3601 SOUTH CONGRESS AVENUE, SUITE A100

    (Street)
    AUSTIN TEXAS 78704

    (City)(State)(Zip)

    UNITED STATES

    (Country)
    2. Issuer Name and Ticker or Trading Symbol
    Vital Farms, Inc. [ VITL ]
    5. Relationship of Reporting Person(s) to Issuer
    (Check all applicable)
    Director10% Owner
    XOfficer (give title below)Other (specify below)
    Chief Supply Chain Officer
    2a. Foreign Trading Symbol
    3. Date of Earliest Transaction (Month/Day/Year)
    05/14/2026
    6. Individual or Joint/Group Filing (Check Applicable Line)
    XForm filed by One Reporting Person
    Form filed by More than One Reporting Person
    4. If Amendment, Date of Original Filed (Month/Day/Year)
    05/18/2026
    Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
    1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
    CodeVAmount(A) or (D)Price
    Common Stock05/14/2026P12,484A$8(1)38,150D
    Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
    (e.g., puts, calls, warrants, options, convertible securities)
    1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
    CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
    Explanation of Responses:
    1. The price reported in Column 4 is a weighted average price. These shares were purchased in multiple transactions at prices ranging from $7.98 to $8.01 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth in this footnote.
    Remarks:
    This Form 4/A amends the Form 4 filing dated May 18, 2026, solely to amend the footnote in this report to clarify that the transaction referred to in Table I was a purchase.
    /s/ Francis Cullo, Attorney-in-Fact05/21/2026
    ** Signature of Reporting PersonDate
    Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
    * If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
    ** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
    Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
    Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
    * Form 4: SEC 1474 (03-26)
    Get the next $VITL alert in real time by email

    Crush Q1 2026 with the Best AI Superconnector

    Stay ahead of the competition with Standout.work - your AI-powered talent-to-startup matching platform.

    AI-Powered Inbox
    Context-aware email replies
    Strategic Decision Support
    Get Started with Standout.work

    Recent Analyst Ratings for
    $VITL

    DatePrice TargetRatingAnalyst
    5/8/2026$11.00Outperform → Market Perform
    Telsey Advisory Group
    5/8/2026$10.00Buy → Hold
    Stifel
    5/8/2026$10.00Buy → Hold
    Craig Hallum
    5/4/2026$16.00Buy → Neutral
    DA Davidson
    4/8/2026$16.00Buy → Hold
    TD Cowen
    3/27/2026$35.00 → $26.00Outperform
    Telsey Advisory Group
    2/27/2026$24.00Overweight → Equal-Weight
    Morgan Stanley
    2/27/2026$50.00 → $35.00Outperform
    Telsey Advisory Group
    More analyst ratings

    $VITL
    Insider Trading

    Insider transactions reveal critical sentiment about the company from key stakeholders. See them live in this feed.

    View All

    Amendment: Director Kennedy Kelly J. bought $21,000 worth of shares (2,500 units at $8.40), increasing direct ownership by 12% to 22,927 units (SEC Form 4)

    4/A - Vital Farms, Inc. (0001579733) (Issuer)

    5/21/26 4:55:06 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Amendment: Director Flanagan Glenda J bought $50,813 worth of shares (6,100 units at $8.33), increasing direct ownership by 19% to 37,498 units (SEC Form 4)

    4/A - Vital Farms, Inc. (0001579733) (Issuer)

    5/21/26 4:55:07 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Amendment: Director Cyr William B. bought $51,120 worth of shares (6,000 units at $8.52), increasing direct ownership by 77% to 13,794 units (SEC Form 4)

    4/A - Vital Farms, Inc. (0001579733) (Issuer)

    5/21/26 4:55:04 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    Insider Purchases

    Insider purchases reveal critical bullish sentiment about the company from key stakeholders. See them live in this feed.

    View All

    Amendment: Director Kennedy Kelly J. bought $21,000 worth of shares (2,500 units at $8.40), increasing direct ownership by 12% to 22,927 units (SEC Form 4)

    4/A - Vital Farms, Inc. (0001579733) (Issuer)

    5/21/26 4:55:06 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Amendment: Director Flanagan Glenda J bought $50,813 worth of shares (6,100 units at $8.33), increasing direct ownership by 19% to 37,498 units (SEC Form 4)

    4/A - Vital Farms, Inc. (0001579733) (Issuer)

    5/21/26 4:55:07 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Amendment: Director Cyr William B. bought $51,120 worth of shares (6,000 units at $8.52), increasing direct ownership by 77% to 13,794 units (SEC Form 4)

    4/A - Vital Farms, Inc. (0001579733) (Issuer)

    5/21/26 4:55:04 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    SEC Filings

    View All

    Amendment: SEC Form SCHEDULE 13G/A filed by Vital Farms Inc.

    SCHEDULE 13G/A - Vital Farms, Inc. (0001579733) (Subject)

    6/1/26 1:50:21 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    SEC Form SCHEDULE 13G filed by Vital Farms Inc.

    SCHEDULE 13G - Vital Farms, Inc. (0001579733) (Subject)

    5/8/26 10:31:09 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    SEC Form S-8 filed by Vital Farms Inc.

    S-8 - Vital Farms, Inc. (0001579733) (Filer)

    5/7/26 11:30:30 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    Analyst Ratings

    Analyst ratings in real time. Analyst ratings have a very high impact on the underlying stock. See them live in this feed.

    View All

    Vital Farms downgraded by Telsey Advisory Group with a new price target

    Telsey Advisory Group downgraded Vital Farms from Outperform to Market Perform and set a new price target of $11.00

    5/8/26 8:48:12 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Vital Farms downgraded by Stifel with a new price target

    Stifel downgraded Vital Farms from Buy to Hold and set a new price target of $10.00

    5/8/26 8:47:50 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Vital Farms downgraded by Craig Hallum with a new price target

    Craig Hallum downgraded Vital Farms from Buy to Hold and set a new price target of $10.00

    5/8/26 8:33:49 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    Press Releases

    Fastest customizable press release news feed in the world

    View All

    Marvell Technology and Flex Set to Join S&P 500; Others to Join S&P MidCap 400 and S&P SmallCap 600

    NEW YORK, June 5, 2026 /PRNewswire/ -- S&P Dow Jones Indices will make the following changes to the S&P 500, S&P MidCap 400, and S&P SmallCap 600 indices effective prior to the open of trading on Monday, June 22, 2026, to coincide with the quarterly rebalance. The changes ensure that each index is more representative of its market capitalization range. The companies being removed from S&P MidCap 400 and S&P SmallCap 600 are no longer representative of the mid-cap and small-cap market space, respectively.  Following is a summary of the changes that will take place prior to the open of trading on the effective date:Effective DateIndex Name       ActionCompany NameTickerGICS SectorJune 22, 2026

    6/5/26 7:25:00 PM ET
    $BLKB
    $BRBR
    $CABO
    Computer Software: Prepackaged Software
    Technology
    Packaged Foods
    Consumer Staples

    Vital Farms Reports First Quarter 2026 Financial Results

    First Quarter Net Revenue Grows 15.4% Versus Prior-Year Period to $187.2 Million Announces Plan to Wind Down Butter Business Adjusts Fiscal Year 2026 Net Revenue Outlook to $775 Million to $800 Million and Adjusted EBITDA Outlook to $0 Million to $10 Million Vital Farms (NASDAQ:VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, today reported financial results for its first quarter ended March 29, 2026. Financial highlights for the first quarter ended March 29, 2026, compared to the first quarter ended March 30, 2025, include: Net Revenue increased 15.4% to $187.2 million, compared to $162.2 million Gross Margin of 28.3%, compared to 3

    5/7/26 7:00:00 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Vital Farms to Report First Quarter 2026 Financial Results on May 7, 2026

    Vital Farms (NASDAQ:VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, will report financial results for the first quarter ended March 29, 2026, on Thursday, May 7, 2026, before market open. Vital Farms will host a conference call and webcast at 8:30 a.m. ET on the same day to discuss the results. To participate in the conference call via phone, participants may register for the call here to receive dial-in details and a unique pin. Alternatively, participants may access the live webcast on the Vital Farms Investor Relations website at https://investors.vitalfarms.com under "Events." The webcast will be archived for 30 days. About Vital Farms

    4/23/26 8:30:00 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    Leadership Updates

    Live Leadership Updates

    View All

    Marvell Technology and Flex Set to Join S&P 500; Others to Join S&P MidCap 400 and S&P SmallCap 600

    NEW YORK, June 5, 2026 /PRNewswire/ -- S&P Dow Jones Indices will make the following changes to the S&P 500, S&P MidCap 400, and S&P SmallCap 600 indices effective prior to the open of trading on Monday, June 22, 2026, to coincide with the quarterly rebalance. The changes ensure that each index is more representative of its market capitalization range. The companies being removed from S&P MidCap 400 and S&P SmallCap 600 are no longer representative of the mid-cap and small-cap market space, respectively.  Following is a summary of the changes that will take place prior to the open of trading on the effective date:Effective DateIndex Name       ActionCompany NameTickerGICS SectorJune 22, 2026

    6/5/26 7:25:00 PM ET
    $BLKB
    $BRBR
    $CABO
    Computer Software: Prepackaged Software
    Technology
    Packaged Foods
    Consumer Staples

    Ares Management Set to Join S&P 500; Sezzle and Vital Farms to Join S&P SmallCap 600

    NEW YORK, Dec. 8, 2025 /PRNewswire/ -- S&P Dow Jones Indices will make the following changes to the S&P 500 and S&P SmallCap 600:  Ares Management (NYSE:ARES) will replace Kellanova (NYSE:K) in the S&P 500 effective prior to the open of trading on Thursday, December 11. Mars Inc. is acquiring Kellanova in a deal expected to close soon, pending final closing conditions.Vital Farms Inc. (NASD: VITL) will replace Heidrick & Struggles Intl Inc. (NASD: HSII) in the S&P SmallCap 600 effective prior to the opening of trading on Thursday, December 11. Advent International and Corvex Private Equity are acquiring Heidrick & Struggles Intl in a deal expected to be completed soon, pending final closing

    12/8/25 5:57:00 PM ET
    $ARES
    $CRGY
    $HSII
    Investment Managers
    Finance
    Oil & Gas Production
    Energy

    Vital Farms Achieves Major Farm Network Expansion Milestone, Surpasses 500 Family Farms

    AUSTIN, Texas, July 17, 2025 (GLOBE NEWSWIRE) -- Vital Farms (NASDAQ:VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, today announced a major milestone within its farm network, now surpassing 500 family farms versus 300 at the end of 2023. To meet the strong demand for its eggs, Vital Farms has continued to raise the standards in attracting and retaining family farmers across the Pasture Belt™ to produce the leading U.S. brand of pasture-raised eggs by retail dollar sales. This includes fair pay for farmers, as well as retention and construction incentives to help offset rising construction costs. "I could not be more excited to celebrate this

    7/17/25 8:05:00 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    Financials

    Live finance-specific insights

    View All

    Vital Farms Reports First Quarter 2026 Financial Results

    First Quarter Net Revenue Grows 15.4% Versus Prior-Year Period to $187.2 Million Announces Plan to Wind Down Butter Business Adjusts Fiscal Year 2026 Net Revenue Outlook to $775 Million to $800 Million and Adjusted EBITDA Outlook to $0 Million to $10 Million Vital Farms (NASDAQ:VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, today reported financial results for its first quarter ended March 29, 2026. Financial highlights for the first quarter ended March 29, 2026, compared to the first quarter ended March 30, 2025, include: Net Revenue increased 15.4% to $187.2 million, compared to $162.2 million Gross Margin of 28.3%, compared to 3

    5/7/26 7:00:00 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Vital Farms to Report First Quarter 2026 Financial Results on May 7, 2026

    Vital Farms (NASDAQ:VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, will report financial results for the first quarter ended March 29, 2026, on Thursday, May 7, 2026, before market open. Vital Farms will host a conference call and webcast at 8:30 a.m. ET on the same day to discuss the results. To participate in the conference call via phone, participants may register for the call here to receive dial-in details and a unique pin. Alternatively, participants may access the live webcast on the Vital Farms Investor Relations website at https://investors.vitalfarms.com under "Events." The webcast will be archived for 30 days. About Vital Farms

    4/23/26 8:30:00 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Vital Farms Reports Fourth Quarter and Fiscal Year 2025 Financial Results

    Fiscal Year 2025 Net Revenue of $759.4 million, up 25.3% versus Fiscal Year 2024 Fiscal Year 2026 Guidance of $900 to $920 million for Net Revenue, representing up to 21% Growth from 2025; Guidance of $105 to $115 million for Adjusted EBITDA and $140 to $150 million for Capital Expenditures; Remains on Track to Reach $2 Billion Net Revenue Target by 2030 $100 Million 2-year Stock Repurchase Program Authorization Successful Remediation of Previously Disclosed Material Weakness Vital Farms (NASDAQ:VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, today reported financial results for its fourth quarter and fiscal year ended December 28, 2025.

    2/26/26 7:00:00 AM ET
    $VITL
    Packaged Foods
    Consumer Staples

    $VITL
    Large Ownership Changes

    This live feed shows all institutional transactions in real time.

    View All

    Amendment: SEC Form SC 13G/A filed by Vital Farms Inc.

    SC 13G/A - Vital Farms, Inc. (0001579733) (Subject)

    11/14/24 8:15:17 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    Amendment: SEC Form SC 13G/A filed by Vital Farms Inc.

    SC 13G/A - Vital Farms, Inc. (0001579733) (Subject)

    11/14/24 4:48:58 PM ET
    $VITL
    Packaged Foods
    Consumer Staples

    SEC Form SC 13G filed by Vital Farms Inc.

    SC 13G - Vital Farms, Inc. (0001579733) (Subject)

    11/14/24 11:39:54 AM ET
    $VITL
    Packaged Foods
    Consumer Staples